Skip to the main content.

Increased Competitiveness of Conforama Switzerland with High-Quality WLAN

An Improved Shopping Experience through Seamless Connectivity

Through the successful implementation of the Aruba WLAN solution in collaboration with BNC, Conforama Switzerland has achieved several key objectives. Employees benefit from increased productivity due to constant connectivity, quick access to information, and effective collaboration. An expanded WLAN coverage also ensures stable and fast connectivity in all stores, enhancing the customer experience through free access to reliable WLAN. Thanks to the Aruba WLAN solution, the security of sensitive corporate data has been strengthened, and network management has been simplified. Overall, this implementation has established Conforama as a competitive player in the retail sector.

 

Conforama Switzerland

Since 1976, Conforama Switzerland has established itself as a leading brand in the fields of furniture, decoration, multimedia, and household appliances. With nearly 1,000 employees, the company operates 19 stores across Switzerland, with its headquarters based in Morges (VD).

As a discount retailer, Conforama stands out as the number one choice for budget-conscious consumers and those who value quality. Through constant innovation, attractive price-performance ratios, unbeatable promotions, and a wide range of products, the company meets increasingly demanding expectations. Conforama particularly excels in the multimedia and household appliances sector, offering one of the widest assortments in Switzerland.

Customer satisfaction is at the heart of Conforama's philosophy. This is reflected in a comprehensive service ranging from personalized advice in-store to an intuitive and user-friendly online store.

img_generique_conforama
 

PROJECT OVERVIEW

Results

The successful implementation of the Aruba WLAN solution at Conforama, with significant support from BNC, has resulted in several positive outcomes:

  • Improved Connectivity: The solution provides fast and reliable WLAN connectivity, ensuring an optimal user experience for Conforama's customers and employees across all areas of the business.

  • Expanded WLAN Coverage: By adding new access points, WLAN coverage in Conforama stores has been expanded, enabling stable connectivity even in previously poorly served areas.

  • Increased Productivity: Conforama employees benefit from constant WLAN connectivity, granting them quick access to product information, real-time inventory levels, and productivity tools, enhancing their operational efficiency.

  • Enhanced Customer Experience: Conforama customers visiting the store can enjoy free and high-performance WLAN connection, granting them easy access to product information, ongoing promotions, and other online services, improving their shopping experience.

  • Enhanced Data Security: The advanced security features of the Aruba WLAN solution contribute to protecting sensitive data from cyber threats, ensuring confidentiality and integrity of information.

  • Simplified Management: Centralized management of all WLAN access points through a unified platform facilitates configuration, monitoring, and maintenance of the network, reducing the workload of Conforama's IT team.

Overall, the successful implementation of the Aruba WLAN solution at Conforama enables an optimized customer experience, increased employee productivity, and a robust and secure network infrastructure, strengthening the company's position in a competitive retail market.

"The added value of the solutions proposed by Aruba and BNC was to centralize the management of the 22 locations during implementation and standardize the network infrastructure," summarizes Benedict Stauffacher, Head of IT Infrastructure, Servers & Security at Conforama Schweiz SA.

Do you have any questions?

Book an non-binding appointment with our experts here.

See you soon!

You might also be interested in...

BNC_Expertenvideo_small

Video: Wi-Fi Forever?

"Wi-Fi Forever?" In this video series, network experts give an insight into the future of Wi-Fi technology and discuss Wi-Fi 6/7 and the importance of 5G technology.

Watch now!

BNC_Blogpos_small

Blog: Measurement & Evaluation

Discover more about problem analysis, inventory assessment, efficient troubleshooting, and the importance of holistic problem-solving for optimal WLAN performance and reliability.

read now